Sunday, November 22, 2009

Is Life Path Unlimited Right For You? - Everything You Need to Know

If you've been doing your research on LifePath Unlimited you already know there's a lot of noise online, a lot of hype and misinformation going both ways.

Half the reviews you read are screaming "LifePath Scam!", while the other half make it sound like God's gift to humanity. There are a lot of LifePath complaints, particularly from new distributors who didn't get the training or coaching they needed. And then there are glowing LifePath reviews from veteran up-liners.

So how do you get past all the noise and just get the truth?

My goal is to cut through all that nonsense and just give you the straight facts about LifePath Unlimited, so that you can make an educated business decision for yourself.

Before you start any business - online or brick-and-mortar - you owe it to yourself to get all the facts up-front. Start up costs. Monthly costs. Training. Coaching. Systems.

And you should have a crystal clear idea of exactly what you'll need to do in order to build a successful business in terms of marketing strategies & techniques. Not theoretical fluff or "rah-rah" motivation. I'm talking about detailed, concrete action steps that you can take every single day.

Here's a simple detailed breakdown of exactly what you can expect with LifePath, so you can make up your own mind whether or not it's a good fit for you.

The first thing you want to understand is that before you can earn commissions from selling LifePath Unlimited, you first have to buy the products yourself, and there's 3 products: Discovery, Breakthrough, and Destiny.

Discovery is a home study course they ship to your house. It comes with audio CDs, a journal and a workbook. And there's also a 45 minute DVD which is like an introductory promotional movie. The price tag on that is $1,695.

Breakthrough is a 3 day conference that will cost you $8,995. For that you get to attend seminars, listen to motivational speakers, and take part in various mind/body exercises leading up to the main event, which is a fire-walk.

Destiny is a 5 day conference with live events and self development training, and it ends in a big costume party. For all that, they want you to pay $14,995.

You're not required to buy all 3 products up-front but if you want to earn the commission you have to spend the money. So, realistically, you're looking at an initial investment of $25,685 to get started with LifePath Unlimited as a home based business.

And that's not including a marketing budget or training platform.

$26K is a pretty big chunk of change, and here's the question: "What do I actually get for spending all that money?"

The basic LifePath pitch is that by joining the program, you're getting access to great personal development strategies and teachers that will help you achieve a real breakthrough in your life.

Now, I'm all for personal development and community-building amongst like-minded people. And many of the speakers involved in the LifePath Conferences seem very energetic and fun to be around. But I look closely and you'll see that none of the big names in personal development are involved with LifePath Unlimited. Not the ones that major Fortune 100 companies trust, guys like Jack Canfield or Marc Victor Hanson.

And here's the thing. I can go to a live 4-Day Tony Robbins event (including coursework, CDs, and the whole fire-walk experience) for only $600. I mean, compare 4 days live with the number one reigning personal development guru of our time, Tony Robbins, for $600, versus a 5 day conference with lesser-known speakers for $15,000.

The bottom line here is that if you're looking for elite personal development, you can get far superior training, products and services, for a lot less money.

So when it comes to LifePath at $26K, you have to ask: why the big mark-up?

And the answer is simple. That's how LifePath pays out their commissions.

If you were to pay $26K to buy all three products, 60% of your money would go directly to your sponsor in the form of commissions. In other words, it's a bloated price-tag to pay the distributor, and the product itself is not worth anything near what you pay for it.

So let's be honest here. LifePath Unlimited is essentially a business opportunity to sell a business opportunity. And I'm not saying that's wrong. Certainly some people do okay in that business model.

For me personally, it's important to promote a reasonably priced product that provides real value to my customers and a very lucrative money making opportunity for myself and my team.

But the biggest flaw with LifePath Unlimited is the lack of online marketing savvy. This is an old fashioned company that doesn't embrace cutting edge marketing techniques.

They're still teaching new distributors to buy leads form a lead broker, send prospects to the corporate replicate site, and pitch their "warm" market of friends and family.

They're not familiar with advanced marketing techniques, and there's no comprehensive training platform or duplicatable marketing system in place for new team members to learn how to become successful marketers.

The lack of coaching and mentorship regarding online marketing strategies and techniques is probably the number on reason for all the LifePath complaints. And it's a valid point. How can you build a successful business if you don't know how to market effectively and leverage the power of automated systems?

At the same time, everyone is responsible for their own decisions, and a little due diligence would have uncovered that info before the seed money was spent. So you have to take all the complainers with a grain of salt.

To be perfectly fair, Lifepath Unlimited does not represent itself as something it's not. There's nothing underhanded going on here. It just is what it is.

So is LifePath Unlimited a Scam? Absolutely not. It's a legitimate business where some people make money.

But just because there's no Life Path Scam doesn't mean it's the appropriate business for you.

If you're serious about working from home and building a real online business, you can find business opportunities where you can earn a significant income without having to spend a small fortune just to get started.

There are sleeker more lucrative opportunities available where you can promote a reasonably priced product with great value and earn a six figure income in a manner that is honest and ethical.

In addition, you can join a mentor who knows how to market effectively online and will teach you the strategies tools and techniques you will need to build your business quickly and efficiently.

Will Schwartz is a professional marketer, author, and mentor who trains serious entrepreneurs on the skills and techniques to be successful in network marketing and direct sales.

Will teaches comprehensive integrated Attraction Marketing strategies using SEO, Social Media, Video Marketing, Article Marketing, AdWords and PPC, Team Building, Personal Development and Advanced Closing Techniques.

By : Will_Schwartz


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